5 Social Media Strategies to Enhance Blogging Productivity



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A productive blog is a lot more fun than a blog that is not followed and poorly maintained. A lot of people quit blogging when they realize that hardly anybody is following them. There are people that use blogs for research, but very few that actually follow them religiously. Video blogs (vlogs) are often followed religiously, as are some social media profiles, but blogs are usually only followed if they are in an interesting niche area. Want to improve your blog productivity with social media? Here are five ways that will help.

1 - Link your social media profiles to your website


This can be done in a number of ways. There are widgets that allow users to share the knowledge of your website with other people on their website. For example, there is a Google+ widget that allows people to click the like button, but also share the link of your website and a comment with it. If people start doing this then it links your website with a social media profile. It may then draw in more traffic. You can do it yourself with your own Google+ profile. A similar thing may be done with Twitter.

There are also widgets that will allow people to navigate from your website to your social media profiles. This may not seem like a good idea, but firstly it is another link between social media and your blog, and if people go to your social media profiles and start following you, then they may see your promotional posts in the future and revisit your website.

2 - Add your website into the bio of your social media profiles


Add a link to your website/blog into as many of your social media profiles as you can. Most of the big and modern social media networks will freely allow you to do this. It helps to link your profile and your blog so that you rank higher in the Google search engine results pages, and it means that people can find your blog by going through your social media profile.

3 - Ask other people to promote your website on social media


You can ask your friends and family to talk about your blog and post a link on their social media profiles. And, you can ask your blog followers to do the same. You can ask your social media profile followers to promote your blog for you, and if they like you or your profile then they may just do it.

You can talk about your blog on your social media profiles in order to get people interested enough in your blog so that they start promoting it of their own free choice. You could even pay for a Twitter influencer to tweet about your blog so that some of his or her followers start to visit your blog.

4 - Post about your blog on your social media profiles


This can be done very well if you get it right. You may not be able to draw much traffic, but some is better than none at all. One fun trick is to give people a taster your blog post via social media. You can give them the first intriguing paragraph and then right when they want to keep reading it says to go to your blog.

You can show a preview of a larger portion of your blog (include pictures too), or you could share your entire blog post across the social media networks. You can also ask questions on social media that relate to your blog topic and have people answer them. If they answer with the same answer your blog gives, then you can say, “Yeah, that’s what I wrote,” at which point people will look to see. Or, you can say, “I voiced a different opinion in my blog,” and they look to see what it is.

5 - Use a social media ready comment section


This is a great little tool and there are a few varieties of widget out there that do the same thing. They allow people to post comments on your blog, and they can do it by entering their email or they can post via their social media profile. This means their profile picture comes up on next to the comment. There is also an option that says the tool posts the comment and link to their social media profile. The check box has to be unchecked otherwise it is posted to their social media profile, so you often get people unknowingly advertising your website/blog on their social media profile.


BIO: Kiara is a blogger, writer and networking enthusiast. Currently she writes for http://www.emergencyessays.com/. Today Kiara is eager to share her experience of work in the sphere of social media.
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